Omnicom’s Annalect And InfoSum Launch New Data Collaboration Capabilities As A Privacy-Safe Alternative To Cookies, Mobile IDs, And Other Persistent Identifiers
NEW YORK–(BUSINESS WIRE)–Annalect, the data and analytics division of Omnicom Group, Inc (NYSE: OMC) today announced an agreement with InfoSum, the privacy-preserving data collaboration technology, expanding Annalect’s global first-party data…